Imagine that your employees are more focused on servicing customers and building stronger relationships with your customers, and their time-consuming repetitive tasks are completed automatically without much effort from them. You will have engaged staff and happier customers. Wouldn't you like to be in this situation?
In 1998, Jack Welch said: An organization's ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.
The quote from the celebrated leader of General Electric still holds true, even after 20 years. To stay ahead of competition and be unique, many organisations are taking action to implement their business strategies at a faster pace. This series of articles provides information on business process automation (BPA) and the benefits it brings to an organisation that is constantly facing challenges in this rapidly changing world of innovation and transformation.
WHAT is Business Process Automation?
Business process is a set of related business activities undertaken in a sequence to achieve an organizational goal. Following a business process ensures consistent quality and provides value to the customer. Automating a process means freeing up employees from time-intensive low-skill repetitive tasks, optimising internal resource allocation, and ensuring consistent customer experience.
It is important to align business strategy with processes to evolve and grow. Business process automation enables an organisation to increase productivity, be flexible to respond to the challenges, and be more profitable. Business process automation is no more an after-thought, rather it is one of the primary initiatives that all organisations must implement to stay ahead of the game.
Business process automation can be of multiple types, depending on the complexity.
"Automation of various activities can improve the performance of almost any business process. Beyond enabling reduction in labor costs, automation can raise throughput, increase reliability, and improve quality, among other performance gains."
- Source: McKinsey Global Institute - A future that works: Automation, Employment, and Productivity
To give this statement from the report a context and show the significance of automation, the following are some of the examples:
The next article covers WHY organisations need to implement Business Process Automation. Please feel free to contact us to have a chat on this topic.
About the author:
Ammar Quettawala is a strong advocate of automation and passionate about helping businesses to create a superior customer experience. He runs a consulting company, QTECX Solutions, that provides implementation and integration services for CRM, Enterprise Application Integration, and Business Process Automation. He has travelled globally and worked with industry leaders in North America, Europe, Africa, Middle East, Far East, and Asia Pacific. He also has lived in three countries.
Ammar loves to speak in business forums and conferences. He mentors business owners as well as final-year university students to help them express their uniqueness and stand out as professional individuals. His life mantra is simple: "Be good, do good". Find out more about Ammar on LinkedIn.